As an entrepreneur, what can we learn from Southwest Airlines? Recently, I was on a flight to California. So, coming from the East coast, it was a long flight. For the last hour before we reached San Diego, the flight attendant started playing games. We played a game where everyone who wanted to participate wrote their seat number on a dollar and passed it in, and then we had a drawing. Then we guessed the age of the flight attendants.

By the last game, people started peetering out and going back to their reading, and the prize they had concocted was not given away. The uncoveted prize was a pair of slippers made from Maxipads from the restroom and a pair of plastic Southwest Airline wings as the classy embellishment.

The flight attendant must have seen me looking longingly at the fun slippers and came up to me directly and handed them to me. I was delighted! I was able to arrive in San Diego and give them to a girlfriend I was meeting. Life is good. I bragged about Southwest Airlines. They created an “experience” for me, and a memorable trip. They also got me there safely. :’)

What have you done in your business lately that is memorable and remarkable and maybe just a little silly?