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Where else can you find such day-to-day Sassiness?
From business issues to spa nights, from rubbing elbows with politicians and business leaders to sharing poetry, wine, and chocolate... it is all covered here in our blog.
Blog from the authors of the upcoming book The Sassy Ladies' eGuide: How to be Successful in Your First Year of Business. In this blog for women entrepreneurs, you will:
- Get a sneak preview of some of the concepts in the eGuide
- See interviews with other women business owners
- Read our sassy perspective on everyday business situations
- Learn which products and resources we recommend.
Join our conversations about the challenges and victories of having your own business. We want to hear your point of view—and your questions. Click on any title, and add your comments at the bottom of the page.
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Author: |
Michelle Girasole |
Created: |
1/12/2007 9:43 AM |
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Sassy Blog for women entrepreneurs |
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Oceans of Opportunity |
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By Michelle Girasole on
8/21/2006 5:46 AM
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For the 3rd year in a row, the Center for Women & Enterprise - Rhode Island annual "Oceans of Opportunity" fundraiser event was a warm, inspiring event. Held at the beautiful Squantum Club on the Providence waterfront, the event drew support from banks, law & accounting firms, politicians, and scores of women who have started or want to start their own businesses.
Wendy, who coordinated the Center's Client Expo was delightful in her skit with Bethany Mascena Tracy, owner of Potential Invitations & Greeting Cards. The two demonstrated the value of CWE-assigned coaching on a woman's business. With Wendy's help, Bethany has grown her business by connecting with wholesale markets and outsourcing operations and sales.
I was invited to participate in the client Expo, as I was a client of CWE in the start-up phase of my business. We displayed the woman-owned client websites that Precision has helped to market online. We shared a table with the charming and talented Jen Bostick from Watermark Designs, who donated her graphic design services to produce the look-and-feel for the event materi ...
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A Brand Is Born |
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By Michelle Girasole on
8/2/2006 7:08 AM
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After four months, two brainstorm sessions, lots of wine and so many great ideas, we have finally birthed our brand, The Sassy Ladies' eGuide: How to Be Successful in your First Year of Business! (Learn more.)
Wendy, Miriam and I - with help from our friends Donna Mac and Maureen Maloney, and feedback from many others - have found the perfect name. A name for the brand. For the book. For the website. For this blog. We wanted a name that captured the essence of it all. Feminine. Fun. Smart. Daring. Entrepreneurial. Sassy!

Maybe someday, we'll add another post listing all the runners up - some were brilliant, some sophisticated, some... well, some might just be unmentionable.
Nonetheless, we're all very happy with the brand name and with the progress on the ebook that we are in the process of writing. We look forward to getting together tomorrow to finalize the promotional basket and Business Makeover event material that we are usi ...
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